Multi-City Launch
Executed a 2-city launch drive across UP and Bihar, ensuring strong on-ground presence and outreach.
Executed a 2-city launch drive across UP and Bihar, ensuring strong on-ground presence and outreach.
Leveraged branded promo vans to create visibility and engage audiences effectively across locations.
Objective: Launch awareness & store footfall
What we did: Branded promo vans, society/campus touches, radio mentions, local creators, in-store conversion drive
Outcome: Strong launch-week footfall & social buzz
Objective: Large-scale public connect
What we did: Branded e-rickshaw service, jingle, signage, info kiosks
Outcome: Daily ridership + community goodwill
Objective: Discover & celebrate local talent across Bihar/Jharkhand/UP
What we did: Multi-stage auditions, state finale, brand partnerships, content stream
Outcome: IP-led engagement with high youth participation